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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

February 1, 2026

Amazon Prime Video and Hulu Lead in Ad-Supported Viewing, While Netflix Dominates in Total Viewers

Amazon Prime Video and Hulu Lead in Ad-Supported Viewing, While Netflix Dominates in Total Viewers

Featured In

US OTT and Pay TV Viewers Forecast 2026

Chart Title

Amazon Prime Video and Hulu Lead in Ad-Supported Viewing, While Netflix Dominates in Total Viewers

Publication Date

February 1, 2026

Sources

Source information is only available to PRO subscribers.

Featured In

US OTT and Pay TV Viewers Forecast 2026
Topics
Video-on-Demand (VOD)TVDigital VideoPay TVUnited States
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Amazon Prime Video and Hulu Lead in Ad-Supported Viewing, While Netflix Dominates in Total Viewers | EMARKETER