Half of brand and agency marketers worldwide say their top Amazon retail media priority is improving ROI and efficiency of existing spend, according to November 2025 data from Skai and Stratably.
The acquisition could create a more formidable competitor to L’Oréal, but complicate Estée Lauder’s turnaround.
FedEx SameDay Local helps brands match rapid delivery while protecting margin and loyalty.
Public support for regulations around warning labels and marketing restrictions raises stakes for food brands’ messaging strategies.
Both retailers are enhancing attribution capabilities as marketers demand better measurement.
New shopping tools streamline product discovery, but accuracy and adoption hurdles remain.
The clunky interface and competing card-linked installment will box out Splitit Go from real BNPL volume.
Venmo users now can send P2P payments to PayPal users worldwide with just a phone number.
FICO data reveals the younger cohort is surprisingly mirroring millennial adoption of credit card products.
68% of small-business owners in select countries say social media posting and paid ads will drive the most value for their business in 2026, more than any other channel, according to a January survey from Constant Contact.
Retailers have prioritized convenience while underestimating in-store behavior, said Placer.ai CMO Ethan Chernofsky at EMARKETER’s Commerce Media Summit.
Physical stores represent retail media's largest untapped growth opportunity, but the industry's ecommerce-first infrastructure is preventing that potential from being realized. "Retail media in the US was never built for physical stores," said our analyst Sarah Marzano at EMARKETER's Commerce Media Trends Summit. "The system we built was designed around ecommerce native signals, ecommerce native formats, and ecommerce native measurement."
Overall apparel spending is expected to grow, but plus-size chains feel near-term pain.
Experience-led stores help retail keep pace with ecommerce through 2029.
Its $1.1 billion acquisition targets protein-hungry, wellness-driven shoppers.
Relief payments help retain Dashers, but higher costs could still ripple to diners.
One in 3 buy now, pay later (BNPL) users who rely on the product for monthly expenses and essentials say they sometimes don't know when their next payment is due, according to a December survey from PYMNTS Intelligence.