Source: EMARKETER Forecast, March 2026 - March 2026
Note: internet users of any age who submit a search query into Google Search (browser or app) via any device at least once per month; includes those who interact with AI Overviews without engaging with traditional search results
Additional Note: Searches conducted in AI Mode, Google's standalone conversational AI search interface, are excluded.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.